Vision is not a statement. It is attentiveness to the future. For leaders, staying future-focused is a constant, deliberate and vital activity. Vision considers not only what is but reflects on what could be. This attention to possibilities – and the attending task of giving them value and meaning – is central. The future must be seen but also experienced. With each task and every interaction, ask vision-informing questions. What opportunities do we have? How will we want to do this tomorrow? As a result, vision, polished by conversation and interaction, does not remain static but the constant unfolding of the future.